Learn the Fundamentals of Digital Marketing with Moving Stories Academy and Studio

DIGITAL MARKETING

All About Course

Welcome to our digital marketing course! If you're between the ages of 18-35 and looking to learn more about digital marketing, you've come to the right place.

Our course is designed to teach you the fundamental principles of digital marketing, including search engine optimization, pay-per-click advertising, social media marketing, content marketing, and email marketing. We'll cover everything you need to know to create effective marketing campaigns that drive traffic, generate leads, and increase sales.

Throughout the course, you'll have access to expert instructors who will guide you through the material and answer any questions you may have. You'll also have the opportunity to work on real-world projects that will help you apply your knowledge in practical ways.

By the end of the course, you'll have the skills and knowledge necessary to create and implement successful digital marketing strategies for your business or clients. So, what are you waiting for? Enroll today and take your digital marketing skills to the next level!

Maximizing your online presence with strategic digital marketing."

This course is designed to provide an introduction to the fundamental principles of digital marketing. Through a series of interactive lectures, exercises, and real-world projects, students will learn the basic concepts and skills necessary to create and implement successful digital marketing strategies.

Course Outline:

Week 1: Introduction to Digital Marketing

Overview of digital marketing
Importance of digital marketing in today's business landscape
Understanding the digital marketing funnel

Week 2: Search Engine Optimization (SEO)

Introduction to SEO
Keyword research and analysis
On-page optimization
Off-page optimization
Analytics and measurement

Week 3: Pay-Per-Click Advertising (PPC)

Introduction to PPC advertising
Setting up a PPC campaign
Keyword research and targeting
Ad copywriting
Bidding strategies
Analytics and measurement

Week 4: Social Media Marketing

Introduction to social media marketing
Choosing the right social media platforms
Content creation and curation
Community management
Advertising on social media
Analytics and measurement

Week 5: Content Marketing

Introduction to content marketing
Planning a content marketing strategy
Creating and publishing content
Promoting content through social media and email marketing
Analytics and measurement

Week 6: Email Marketing

Introduction to email marketing
Building an email list
Creating effective email campaigns
Automation and segmentation
Analytics and measurement

By the end of the course, students will have a comprehensive understanding of digital marketing and the skills necessary to create and implement successful digital marketing campaigns for their own business or clients.

"Digital marketing: The key to unlocking your brand's potential.

SOFTWARES

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